October Custom Publishing

October Custom Publishing is an established magazine and publication design studio based in Austin, Texas. With over 10 years of history, success, and growth, the company’s website was falling behind the current needs and goals of the expanding business. A fresh, modern, and professional online strategy and web presence were needed to attract bigger clients and boost the business to its next chapter of growth. Working closely with the Owner and Creative Director, we collaborated to create a new website that better reflects the remarkable portfolio, work, and brand promise of OCP. I led the research, web planning, content strategy, web design, and development process—all in-house—and delivered a modern, responsive, and dynamic website that should serve the studio for years to come. Based on strategic research and planning, we landed on a design direction that is geared towards magazine owners, publishers, and editorial staff as a gallery exhibition and celebration of magazine design. It is inspired by bold and dynamic magazine designs and editorial spreads. The large sans serif headlines, oversized imagery, structured grid layouts, and strategic use of white space put OCP’s client work and focus on magazine design center stage.

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Services: Web Design, Web Development, SEO, Market Research, Content Strategy

From the Client

“After meeting and discussing our website needs with numerous vendors, we decided to work with Chris Atkins Design. His refreshingly open, easy approach to our website revamp was immediately appealing. As this was our first time completely rebranding our portfolio and services, we needed someone who would guide us, provide answers to our numerous (often dumb-sounding) requests and questions, and who would never let the process become overwhelming or unnecessarily complicated. Chris not only led us through the technical aspects of the website rebranding, but also the content strategy, design, and development—helping us refine our goals, and shape our vision of the future of our business.

The end results speak for themselves—our new website’s functionality, look, and feel, is light years ahead of the old. It’s already doing its job spectacularly after being online for a short time—bringing us to the attention of potential new client opportunities, and raising awareness of our brand and services. I cannot recommend Chris highly enough, and I am determined to work with him again in the near future.”

-Torquil Dewar, Creative Director & Owner at October Custom Publishing